Consumer

NPR Podcast Enforces That There Is Still Work to Be Done

In a recent NPR podcast, Dave Davies interviews David Owen, a staff writer for The New Yorker, about his recent book, Volume Control: Hearing in a Deafening World.

Announcing Future Hub Presenter Robert Moss

This presentation will explore the hard facts about patient experience, why it matters, and how providers can get intentional about crafting exceptional patient experiences while enhancing provider engagement by looking through the lens of the health-care consumer.

Medicare Telehealth Parity Act of 2017 Would Expand Role of Audiology

Much of the focus of the Over-the-Counter (OTC) Hearing Aid Act of 2017 (S.670 and H.R.1652) has been on improving accessibility and affordability to hearing aids by providing a “do-it-yourself” (DIY) distribution channel for patients who are comfortable with self-assessment and fitting of hearing aids.

Apple’s New iPhone 7: What’s the Effect on HA Service and Delivery?

On September 7, Apple introduced the iPhone 7 smartphone, which was largely regarded by tech reporters as a “ho-hum” event, except for the excitement surrounding what was missing: the 3.5-mm phone jack. Although they announced that the “lightning” cable could now carry audio-by-wire, they also announced the AirPod wireless headphones, along with the Bragi Dash, Samsung Gear IconX, and several other devices that have become to be called “hearables” for their ability to stream audio and monitor biometric information.

Academy Responds to Consumer Reports Hearing Aid Guide 2016

Like Consumer Reports, the American Academy of Audiology places a high priority on providing individuals with hearing loss and their families with easily accessible, accurate information that will address common questions and guide them to appropriate intervention. Because we share a common goal of directing those with hearing loss to meaningful resources that will improve outcomes and satisfaction, we were compelled to draw attention to several inaccuracies in the recent publication that may be misleading.

How to Guarantee 2016 Is a Fabulous Year for Business

Opinion Editorial by Gyl Kasewurm, AuD

Is 2016 starting out as a good year for business? If you are a business owner, it’s your job to assess the strengths, uncover the weaknesses and to take steps to intentionally make 2016 a great year for business. The first and most important step is to TRACK the results. Tracking costs, sources of revenue, Help Rates, and Marketing ROIs are critical for success. After 30 years as a business owner, I have some thoughts on how to make 2016 a Fabulous Year for business.

What Do You Want to Go Hear?

It is that time of the year when we are starting to get serious about summer vacation. Discussions about where to go and when to do so are heating up around the dinner table. Family members are relating all the good things they have heard from others. The same question is being asked in many homes over and over again – what do you want to go see this summer?

Don’t Try to Whisper to Your Salmon Fillet

Next time you are out to dinner and order that delicious Atlantic salmon, the chances are that it is a fillet of a farm-bred fish. Well! Don’t try to whisper to your dinner because there is about a 50 percent chance that the fish had a hearing loss. Scientists in Australia have discovered that approximately 50 percent of farm-bred salmon have a deformed otolith, the fish’s ear bone, which very likely gives them hearing loss. The deformity appears to occur early in life, and the hearing loss is speculated to get worse as the fish matures.

Prince’s Philanthropic Side

To many Minnesotans, Prince Rogers Nelson was a larger-than-life character who transformed Minnesota’s music scene in the early 1980s with his provocative, charismatic, and engaging style. His magnum opus, “Purple Rain,” dominated the album charts for nearly one-half of 1984, and the movie opened at #1 when it opened in July 1984. He was definitely at the top of his game when he came to Washington, DC, in the fall that year, where he performed seven sold-out shows at Landover’s Capital Centre over a two-week time period.

Be Wildly Successful in Private Practice

What's the simple secret to being wildly successful in private practice? Most audiology and hearing aid practice owners will tell you it's word of mouth or patient referrals. Which is correct but it only represents one of the seven power strategies of marketing every audiology and hearing aid practice owner needs to master.

Being wildly successful with your practice is just a matter of understanding which marketing strategies to adopt or modify. No magic involved!