Dr. Gyl Kasewurm began her private practice, Professional Hearing Services, in St. Joseph, Michigan, during 1983 when audiologists were not dispensing hearing aids. Dr. Kasewurm dedicated herself to improving patient care. Her patient care innovations include a virtual real-world simulation to investigate hearing aid outcome measures, a community education series featuring nationally respected presenters, and the development of a Patient Advisory Board for her practice. Better Hearing Institute awarded Professional Hearing Services the Audiology Practice of the year 2005 and chose it to be featured in the 2006 PBS Spotlight on Hearing. Dr. Kasewurm was awarded the Chamber of Commerce Entrepreneur of the Year Award in 2003. The New York City School of Business awarded her service delivery model second place of 144 entries in the National Plan Competition during 2005. Dr. Kasewurm has been a leader in the American Academy of Audiology. She has served on numerous committees including chair of the Program Committee for the 2003 American Academy of Audiology Convention. Dr. Kasewurm has published numerous articles regarding how to provide patient service, and she has presented more than 50 programs to audiologists. Dr. Kasewurm is always willing to share her ideas with her peers.