Marketing can be a very frustrating aspect of business especially given the increasing number of mediums in which to place your message. Traditional forms of marketing, such as direct mail and print ads, are costing more and producing less and tackling online and social media advertising can be overwhelming for those unfamiliar with it. However, we can’t give up because marketing is essential in the quest for new patients.
Review these 10 new ideas that may provide some new insights into marketing.
- Create an elevator pitch
- Leverage your community
- Collaborate
- Network
- Give a speech
- Create buzz
- Ask for referrals
- Build relationships
- Offer coupons
- Give it away
Recent Posts
Appropriations Update
As Congress returns from the August recess, its primary goal is to pass the appropriations bills that fund the federal government by September 30, 2025….
Clinical Decision Support for Vestibular Diagnosis: Large-Scale Machine Learning with Lived Experience Coaching
Pastor et al. (2025) developed a machine learning system (MLS) to help make a vestibular diagnosis based on patient symptoms. They utilized diagnostic data from…
Academy Submits Comments on Proposed Revisions to MPFS CY 2026
In response to the Centers for Medicare and Medicaid Services (CMS) Notice of Proposed Rulemaking (NPRM) regarding revisions to Medicare payment policies under the Medicare…