In June 2022, Mattel will release a new set of Barbies including one with hearing aids. The manufacturer wants children to play with dolls that look like them. Mattel hopes these dolls will help children embrace diversity and inclusion.
Mattel consulted with audiologist, Jen Richardson, AuD, to create the Barbie with hot pink, behind-the-ear hearing aids. These dolls will be launched in Walmart, Target and Amazon in June of 2022.

CNN Style. (2022) Barbie unveils its first-ever doll with hearing aids. (Accessed May 20, 2022).
Recent Posts
Cortical Changes in Total and Partial Vestibular Dysfunction, As Measured by EEG
Study Supports Expanded Candidacy for Pediatric Cochlear Implantation For children less than two years of age, current Food and Drug Administration (FDA) candidacy criteria for…
Academy Submits Comments on MPFS Proposed Rule CY 2027
On behalf of the membership, the American Academy of Audiology has submitted comments on the Centers for Medicare and Medicaid Services’ (CMS) Calendar Year (CY)…
Where do U.S. Adults Obtain Their Usual Healthcare?
While we know that primary care providers can be a source of referrals for audiologic care, have you wondered how many individuals have a regular…



