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Practice Management

Practice Management

Take Stock of Your Office

Best practices in audiology recommend defining set protocols and procedures for patient care and follow up. We have many resources to pull from for this guidance in our audiology organizations, in the current evidence-based literature, as well as our state and local legislative and licensure guidelines.

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CODING AND REIMBURSEMENT | Potential Pitfalls in Cochlear-Implant Billing and Reimbursement

As cochlear implant awareness increases and more individuals receive cochlear implants, the demand for related audiological services is growing across the country. To meet this need, many audiologists have begun to add, or are considering adding, cochlear implant services to their practices. 

Topic(s): Coding, Reimbursement, Practice Management, Centers for Medicare and Medicaid Services (CMS), Medicare, Medicaid, Cochlear Implants (CI)

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Publication Issue: Audiology Today July/August 2019

How to Keep Our Patients Happy in a Changing Marketplace

In today's changing landscape, it is important for patients to recognize our value as audiologists to their hearing health success. The challenge is making sure we show that value to every person who walks through our door.  Having a plan and following a protocol for each patient to streamline the process and enhance the patient experience can be something that easily sets your practice apart. Here are five ways meet best practices and provide exceptional patient care.

Presenting Audiology Codes for Valuation

New and revised codes describing auditory-evoked potential (AEP) and vestibular-evoked myogenic potential (VEMP) testing were presented during last week’s American Medical Association’s Relative Value Update Committee meeting. The codes will be available to audiologists in 2021.

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CODING AND REIMBURSEMENT | New Medicare LCD Process—What You Need to Know

Local coverage determination (LCD) policies issued by Medicare administrative contractors (MACs) serve as the workhorse of Medicare coverage policy. About 90 percent of coverage determinations are made through LCDs. Coverage policies include a defined list of services the insurer will cover and specific exclusions. Medicare provides coverage of services that are determined to be “reasonable and necessary” for Medicare beneficiaries. If a specific item or service is not covered under an LCD, this does not mean it isn’t covered. Claims may be adjudicated on a case-by-case basis.

Topic(s): Coding, Reimbursement, Practice Management, Medicare, Medicaid, Local coverage determination (LCD), Medicare administrative contractors (MACs), Centers for Medicare and Medicaid Services (CMS)

Publication Issue: Audiology Today May/June 2019

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PUBLIC RELATIONS | Gaining Media Coverage from Partnerships and Special Events

Not everyone has a newsworthy story, and even some events don’t even have enough depth to interest media. Think through community partnerships and outreach that will generate visibility, give back to your community, and interest media. 

Strategically, it’s important that the partnership and event you create generates visibility that also promotes your business. For instance, if you do not treat children, it would be a miss to hold an event that provides hearing testing for children.

Topic(s): Practice Management, Marketing

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Publication Issue: Audiology Today May/June 2019

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KNOW HOW | Tracking, Analytics, and Relevance—Oh My!

I recently was talking to a long-time co-worker and friend in a leadership position in a health-care office who commented, “What is this KPI stuff everyone keeps talking about?” I had to pause a moment to consider that someone in a significant position in health care would not understand what that is and why she should care. I began to poll colleagues, friends, professionals, and externs, and found that the majority had no clue what I was referencing. I was quite taken aback. 

Topic(s): Practice Management, Marketing

Publication Issue: Audiology Today May/June 2019

Audiology Today Mar/Apr 2019…What’s Inside This Issue?

The editorial team and I are so happy to announce the content for this latest issue of Audiology Today. We are featuring a number of comprehensive, relevant, and interesting articles, as well as some short reads on public relations, coding and reimbursement, and audiology advocacy.

Read more

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CODING AND REIMBURSEMENT | Coding Update: Contralateral Routing Device

The American Academy of Audiology (the Academy) and others recently requested revisions for codes and code descriptors in the CROS/BiCROS family and Centers for Medicare and Medicaid Services approved many of the proposed changes. The groups requested the changes to reflect changes in CROS/BiCROS technology. 

Topic(s): Audiologist, Binaural, Behind The Ear (BTE), Bilateral microphones with contralateral routing of signal (BiCROS), Contralateral Routing of Signal (CROS), In The Ear (ITE), Hearing Aids, Coding, Reimbursement, Practice Management, Medicaid, Medicare, Fitting, Sensorineural Hearing Loss

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Publication Issue: Audiology Today March/April 2019

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Informed Decision-Making: When One Size Doesn’t Fit All

Throughout the years, health-care service delivery models progressed from a provider-centered method of care toward a greater focus on the patient. In addition, increased prominence has been placed on the use of empirical evidence in the decision-making process to promote clinical accountability. But how can audiologists best provide patient-centered care when each patient is so unique?

Topic(s): Audiologist, Healthcare, Practice Management, Rehabilitation, Patient care

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Publication Issue: Audiology Today March/April 2019