Skip to content

Notice: JAAA Access Issue

We're currently experiencing technical issues with access to JAAA.
We sincerely apologize for the disruption and appreciate your patience as we work to resolve it.

American Academy of Audiology
  • PRACTICE RESOURCES
    • Practice Guidelines and Standards
    • Coding
    • Medicare/Medicaid
    • Compliance
  • EDUCATION & EVENTS
    • Event Calendar
    • Continuing Education
    • Online Learning and Certificate Programs
    • Research Grants and Scholarships
    • Faculty and Preceptor Resources
  • AAA ANNUAL CONFERENCE
    • Attend
    • Program and Events
    • Exhibit Hall
    • Exhibit and Sponsorship Opportunities
    • About
  • NEWS & PUBLICATIONS
    • News
    • Audiology Today
    • Journal of the American Academy of Audiology
    • Advertising
    • Permissions and Reprints
    • Press and Media Information
  • CAREERS
    • Career Center
    • Certification
    • Become an Audiologist
    • Doctoral Programs in Audiology
    • Recruiting
    • New Professional Toolkit
  • ADVOCACY
    • Legislative and Regulatory Activities
      • State Affairs
      • Federal Affairs
    • Legislative Action Center
    • Government Relations News
  • CONSUMERS
    • What Is an Audiologist
    • Hearing and Balance Symptoms and Conditions
    • Managing Hearing Loss
    • Seniors and Hearing Loss
    • Children and Hearing Loss
    • OTC Hearing Aid
  • ABOUT THE ACADEMY
    • Leadership
    • Committees and Task Forces
    • Honors and Awards
    • Get Involved
    • Sponsorships and Corporate Partners
    • Contact Us
  • MEMBERSHIP
    • Benefits
    • Ethics
    • Member Directory
    • Membership Renewals
FacebookTwitterLinkedinYoutubeInstagram
  • Students
  • Get Involved
  • Donate
  • Renew
American Academy of Audiology
Member Login
  • PRACTICE RESOURCES
    • Practice Guidelines and Standards
    • Coding
    • Medicare/Medicaid
    • Compliance
  • EDUCATION & EVENTS
    • Event Calendar
    • Continuing Education
    • Online Learning and Certificate Programs
    • Research Grants and Scholarships
    • Faculty and Preceptor Resources
  • AAA ANNUAL CONFERENCE
    • Attend
    • Program and Events
    • Exhibit Hall
    • Exhibit and Sponsorship Opportunities
    • About
  • NEWS & PUBLICATIONS
    • News
    • Audiology Today
    • Journal of the American Academy of Audiology
    • Advertising
    • Permissions and Reprints
    • Press and Media Information
  • CAREERS
    • Career Center
    • Certification
    • Become an Audiologist
    • Doctoral Programs in Audiology
    • Recruiting
    • New Professional Toolkit
  • ADVOCACY
    • Legislative and Regulatory Activities
      • State Affairs
      • Federal Affairs
    • Legislative Action Center
    • Government Relations News
  • CONSUMERS
    • What Is an Audiologist
    • Hearing and Balance Symptoms and Conditions
    • Managing Hearing Loss
    • Seniors and Hearing Loss
    • Children and Hearing Loss
    • OTC Hearing Aid
  • ABOUT THE ACADEMY
    • Leadership
    • Committees and Task Forces
    • Honors and Awards
    • Get Involved
    • Sponsorships and Corporate Partners
    • Contact Us
  • MEMBERSHIP
    • Benefits
    • Ethics
    • Member Directory
    • Membership Renewals
October 16, 2019

Public Relations Outreach Efforts: A Year in Review (October 2018- September 2019)

  • Audiology in the News

October is Audiology Awareness Month and we want to take this opportunity to showcase the media coverage to include audiology coverage, as well as that of our members over the past year.

Media coverage in November of 2018 was exceptional with more than 250 articles being picked up in outlets including everything from the Baltimore Sun and the New York Daily News (read by more than 26 million), to the Albuquerque Journal, Hartford Courant, Chicago Tribune and Chicago Sun Times, Honolulu Star-Advertiser, and more. Jackie Clark was quoted about excessive earwax and the Academy was mentioned.

Consumer Reports ran a story in January, “Do You Need a Hearing Test?” that included an interview with Academy member Sarah Sydlowski. The article also ran on Yahoo.com and MSN Health & Fitness. Readership of the two outlets is more than 32 million.

In April, an article ran in the health column in AARP Bulletin Today that covers how hearing aids work and interviews Academy members Sarah Sydlowski and Jackie Clark. The outlet has more than 23 million readers. Academy member Catherine Palmer talked with a reporter on “Hearing Aids for Profound Hearing Loss” in Healthy Hearing.  More than 120,000 people are regular readers.

Academy President Lisa Christensen did an interview with Consumer Reports that was picked up by Yahoo! Finance, Yahoo! News, MSN Health & Fitness, and others throughout the U.S. and Canada. The article, “Sound Advice About Hearing Loss,” has Christensen quoted throughout and discusses the hearing needs of her mother. It has readership of more than 31 million and a value of $116,000. It ran in both online and print in Consumer Reports.

In July, HealthDay ran an article from an Academy release on the impact that the sounds of summer can have on hearing. The article was picked up around the country with more than 1.5 million readers. Additional coverage has included a story in Reader’s Digest that was also picked up by MSN Health & Fitness and has now circulated to more than 4 million readers. The extensive article on hearing health, “Why I Needed Hearing Aids Before Age 50,” story points to the Academy “Find an Audiologist” section on the website.

The connection between hearing loss, balance and falls was covered in Healthline, an outlet with more than 23 million readers. The article includes information that the Academy provided to the Senate on the connection.

The Audiology Awareness Month Press Release has been sent out to more than 480 outlets.

We want to continue the momentum and encourage members to raise awareness of the field of audiology. While the national office will work on obtaining national media coverage to support the Academy’s member’s efforts, your challenge is to localize the opportunity. Use the Academy’s tools and resources in your efforts to promote National Audiology Awareness Month and the importance of hearing protection.

Share this

Related Posts

A Virtual Reality System for Delivery of Military-Specific Vestibular Rehabilitation After Mild Traumatic Brain Injury: The Praxis Study Protocol

Panic Disorders in Patients with Vestibular Dysfunction: A Systematic Review and Meta-Analysis

Ectoderm Barcoding Reveals Neural and Cochlear Compartmentalization

Recent Posts

Audiology in the News

A Virtual Reality System for Delivery of Military-Specific Vestibular Rehabilitation After Mild Traumatic Brain Injury: The Praxis Study Protocol

In an article by Alroumi et al. (2025), treatment of mild traumatic brain injury (mTBI) through the use of virtual reality (VR) system was investigated….

Read More
Government Relations News

From Capitol Hill to Your Clinic: SPAN July Meeting on Medicaid Cuts

The State Policy Advocacy Network (SPAN) will convene again on July 29 for a critical meeting about Medicaid funding. SPAN brings together nationwide audiologists and…

Read More
The White House from the sky
Government Relations News

EHDI Program at Risk

On April 1, President Trump’s administration eliminated the entire branch of the Early Hearing Detection and Intervention (EHDI) program that works with states to analyze…

Read More
wave-mark

Join the Academy

Academy members receive many benefits for professional development, practice management, and community development.

Become a Member
COMM24-Academy_Website_Graphics-revised_logo(W)

American Academy of Audiology
11480 Commerce Park Drive
Suite 220
Reston, VA 20191

Tel: 703-790-8466
Fax: 703-790-8631

  • Practice Resources
  • Education and Events
  • AAA Annual Conference
  • News and Publications
  • Careers
  • Advocacy
  • About the Academy
  • Consumers and Patients
  • Students
  • Donate
  • Get Involved
  • Contact Us
  • Privacy Policy
  • Antitrust Policy and Guidelines
  • Terms of Use Policy
  • Accessibility Statement
  • Sitemap

© Copyright 2025 American Academy of Audiology

Website by Yoko Co

This content is an exclusive benefit for American Academy of Audiology members.

If you’re a member, log in and you’ll get immediate access.

 

Member Login

 

If you’re not yet a member, you’ll be interested to know that joining not only gives you access to top-notch resources like this one, but also invitations to member-only events, inclusion in the member directory, participation in professional forums, and access to patient resources, tools, and continuing education. Join today!

Scroll To Top
We use cookies to improve your experience on our site. By continuing to use our site, you accept our use of cookies. To learn more, please see our Privacy Policy.Ok